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there was a lot of jaden hate around the time of ot12 debut, but i feel like it predated even that era
people would get mad that jaden wasnt doing a lot of things that other groups/agencies were doing like frequent livestreams and content outside of loonatv
among other things. basically people were like "wahhhh this isnt like the rest of my favs" which tbh i kinda liked that they werent so in your face with the content but thats just me